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Sachi

Social Media Lead, Marketing, Affiliate Marketing, Social Media Strategy & Marketing, Beauty, Skincare, Lifestyle Writing, Newsletter Marketing, Influencer Outreach & UGC Management, Paid Social Strategy, Content Creation

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Sachi Skin is a thoughtful, effective, multi-nutrient skincare for diverse skins, specifically for POC and those affected by sensitive, blemish or uneven skin. I was in charge of content strategy & production, social media management, editing of video content, social copywriting, creation of ads for social media, crafting newsletters, influencer outreach, executing social media campaigns and more.

As the Social Media & Marketing Lead, I was in charge of leading a team and I facilitated:

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  • The brand's Social Media & Marketing efforts (Instagram, TikTok, Twitter, YouTube)

  • As Team lead: Leading and guiding a team of creatives to ensure all work are accomplished

  • Project management and organisation: Establishing better workflows and processes to make the team more efficient and productive

  • Content Strategy: Doing market and competitor research to determine best organic social media content strategy (UK and US market)

  • Content Creation: Ideating and designing graphic and video content for Social Media

  • Email Marketing: Crafting and editing newsletters, doing research and analysing ROI, using results to determine email marketing strategy

  • Influencer and affiliate marketing: research, outreach and campaigns

  • Marketing: Planning and executing Social Media Marketing campaigns, launches, giveaways and collaborations, newsletters, blog writing, copy editing

  • Analytics-informed Strategy: Monitor, track, analyze and report on performance on social media platforms

  • Adept knowledge of Tools: Canva, Klaviyo, Later.com, Hootsuite, Photoshop, Lightroom, Premiere Pro, Capcut, Meta Ads
     

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#MySachiRoutine

How are your favorite creators using our products in their skincare routine?

Inspire and collect UGC from influencers to build trust and share product routine tips

#ItsDeeperThanSkin

A campaign where we answer people's pressing skin concerns and questions and give them suggestions on which products to add to their routine and offer a safe judgement free zone to interact, ask questions and foster a stronger relationship and trust.

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Referrals Program

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Black Friday Sale

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Gift Cards

Reading with Peaches

Say hi and let's work together! ✨

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